Pink House : PINK HOUSE ESTABLISHED 19 NOVEMBER 2019

“Thoreau, Gandhi, Schumacher... Over the last century or so, a number of original thinkers have had the audacity to suggest that economics is not only about how humanity satisfies its needs but also about what those needs should be. It appears that they were onto something, for, today, it is precisely excessive human needs that have brought the earth to a state of crisis. If there is to be a way forward, it will likely involve the exemplary rethinking being led by people such as Abhay and Jane at the Pink House.”—Robert Leonard, Intellectual historian and Schumacher scholar, Université du Québec à Montréal

“At a time when so few of us can envision a truly imaginative future, Pink House has found a way. I applaud these efforts and support them as best I can.”—Carol Becker, Writer/Professor/Dean Columbia University

PINK HOUSE ESTABLISHED 19 NOVEMBER 2019

Pink House is a social business, a term originally coined by economist and Nobel Peace Prize laureate Muhammad Yunus, creator of micro-lending.
Through an exchange of letters in the 2010s, Yunus mentored Abhay on the concept of Social Business.
When Jane and I created Pink House on November 19 2019, we adapted the idea to include mindfulness meditation, community-building, a revival of social reciprocity and zero profits in a community of five-hundred households on Bohol island in the Philippines.
Abhay and Jane
Pink House
Bohol island
The Philippines
19 November 2019

Abhay Ghiara

Founder Abhay Ghiara is an American economist, performer & Fulbright scholar who has been engaged in teaching mindfulness in community-building through the development of social businesses that decolonize wealth & public spaces for over two decades. He has held academic positions in four continents. He now lives in Pink House on Bohol island in the Philippines with his Filipina wife and Pink House co-founder Jane. Pink House is a social business devoted to mindful community building in a community of five hundred on a small island in the Philippines

Abhay is a performer with the internationally acclaimed experimental performance group Every house has a door and plays the endangered Red Pencil fish in the performance Aquarium, a commission from the Croatian National Theater, for the European Capital of Culture 2020 (Postponed to 2022). Embedded within the newest, large-scale project of Every house has a door, Carnival of the Animals, Aquarium is one act of the 14 movement work engaging the titles from Camille Saint-Saëns’s 1885 musical suite for children, but with a concentration on endangerment and extinction.

Abhay now divides his time between Pink House in the Philippines and Bend, Oregon, where he teaches Gandhian Economics at Central Oregon Community College.

Our Anniversary campaign is now underway Return to joy & laughter—ICE CREAM @ PINK HOUSE :) .

As always, we set no dollar goal nor minimums.
Community-building: the creation or enhancement of community among five hundred families within our neighborhood on Bohol island by creatively addressing common needs and building reciprocity.

Mindfulness: living in the moment and being fully aware of our inner and outer experiences, our own needs as well as the needs of all others in our community.

Reciprocity: that delicate cobweb of human interrelationships that transforms “the masses into a society.” (Gandhi)

Social business: a mindful business with the stated aims of zero profits and community-building.

Pink House dictionary of useful terms

A to Z (under construction)

Colonization: a failure of the collective imagination in favor of material structures replacing human-animal relationships.

Community-building: the creation or enhancement of community among five hundred families within our neighborhood on Bohol island by creatively addressing common needs and building reciprocity.

Cookies: Jane is a wonderful baker and our cookies are always made with fresh butter, local whole wheat flour and aluminum-free baking powder.

Decolonization: return of the imagination in favor of deep and lasting human-animal relationships, reciprocity, family, community, and society.

Eggs: the eggs we eat and sell in Pink Store are local farm-fresh, organic eggs, delivered the day that they are laid.

Frozen foods: we are always looking for ways to introduce healthy, organic, preservative-free foods to Pink Store. In October 2020, we invested in a large freezer, connected with a local supplier of fresh meat & fish, and started carrying our own line of frozen foods, much appreciated by our customers, most of whom do not own a refrigerator, who can thaw out their frozen purchases made during the day and cook a healthy meal by sun down.

Glass: we use reusable glass bottles for our drinks as far as possible, and collect them after use to be returned to the local soft drink, energy drink, and beer bottling plants.

Ice cream: our Pink Store bestseller! Priced at half of what the grocery store in town charges, our giant ice cream freezer (used solely for ice cream, the meat has a freezer of its own), has lollies and cones, cups and tubs, to serve every taste of every child (and child-at-heart).

Mindfulness: living in the moment and being fully aware of our inner and outer experiences, our own needs as well as the needs of all others in our community.

Reciprocity: that delicate cobweb of human interrelationships that transforms “the masses into a society.” (Gandhi)

Social business: a mindful business with the stated aims of zero profits and community-building.

COMPLETED PROJECTS (Fully operational)

Pink Store: a community grocery store with high quality products sold at very low prices to our neighbors consisting of five hundred families.

Koi meditation pond: a public microspace for contemplation complete with benches, a bridge across the pond & of course, beautiful Koi fish! A place for family and neighbors—and in the future, also international visitors—to mingle mindfully.

Rice now pay later: Any neighboring family may obtain rice from us and pay us when they can.

Great ice-cream giveaway: at Christmas and New Years we invite children (and children-at-heart) from our family and neighbors to join us for free ice-cream by the koi meditation pond.

BLUEPRINTED PROJECTS (Awaiting funds)

Community kitchen: A ‘dirty kitchen’ with wood-burning stove for the community and visitors alike.

Yoga and Meditation center: a tranquil place where visitors and locals can deepen their practice of yoga and meditation.

Guest-house: a small guest house within our home for students and international visitors to the Yoga and Mediation center.

Library: a children’s library, the first of its kind on Bohol island.

Arts Center: a children’s performing and visual arts center, the first of its kind on Bohol island.

“I have so much respect for all you are doing!” —Lin Hixson, co-founder and Director of the performance group Every house has a door, and Professor, Performance, at the School of the Art Institute of Chicago

Recent appreciations
“Pink House puts into practice a beautiful vision of what could be, manifested by you and Jane and members of your community!”
“Thanks Abhay and Jane, this is so clear and wonderful!”
“I'm glad you included me in your fund drive. Next year I hope to be more generous. I am proud of you for this work. Merry Christmas!“
“Happy Anniversary to Pink House. We wish you a bright future, and we hope to visit one day!”
“A bright spot in the world :))”
“I want to see them succeed in this exciting endeavor!”
“Thank you for inviting me to donate and sharing the lovely work you are doing. I wish you and your community love, light, joy, peace, inspiration, and grace.”
"For those of you who know and love Abhay Ghiara, wise trickster performer economist, and for those who may get that pleasure one day...consider a donation to Pink House!"
”Dear Abhay, thank you for being an inspiration in this world and doing everything that you do with so much PLAY and joy and invitation for engagement. I hope to one day to visit you and Jane on your island. In the meantime keep teaching through your emails, your acts, your big big heart.”
“You are great at fundraising! I love how you did it. I have to do it all the time for our festival, and yours was inspiring to me. So much fresher and more playful and sincere than most.”
“I'm so happy to see you building community in Bohol!”

PINK HOUSE ESTABLISHED 19 NOVEMBER 2019

Pink House First Anniversary